New Year campaign
With integration of festive production of a brand
Develop a New Year digital activation that builds an emotional connection of Alpen Gold products as great gifts for acquaintances. Integrating the brand’s holiday products in the campaign.
Giving the New Year feeling and passing it along to friends, colleagues and acquaintances. For this purpose we have created a website, shot several videos (also involving top bloggers) and supported the project in social media.
- Bloggers and celebrities